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Millions of individually personalized emails at the click of a button |
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Written by Cartesian
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Monday, 03 August 2009 |
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Direxions and its group company Cartesian Consulting now offer Dynamic Messenger, an email marketing tool, which empowers marketers to deliver targeted messages with dynamic and personalized content to increase audience engagement and build meaningful relationships. Key features include: - Millions of emails, each individually customized
- Personalization of all elements of the message including name, subject line, content, call to action
- Extensive list management for scheduling and email deployment
- Easy to execute creative capabilities for email design
- Real time data capture, tracking and reporting
- Accurate history and activity tracking
- Automation - for trigger and response campaigns or pre-defined alerts
Cartesian also integrates Dynamic Messenger with Alterian, its robust and high speed analytical platform, to provide comprehensive data management, analysis, campaign management and reporting solutions for highly targeted marketing activities at reduced costs and increased revenue. All this without having to rely on IT or resources outside of Marketing! |
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