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Alterian in the Gartner Magic Quadrant |
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Cartesian News -
Cartesian News
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Written by Cartesian
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Friday, 20 July 2007 |
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Cartesian is proud to announce that its partner - Alterian Marketing Services - is now included in the Gartner’s recently published Magic Quadrant for Enterprise Marketing Management.
The inclusion of Alterian in this widely read analyst research will bring tremendous exposure and great opportunities to all Alterian partners.
The Alterian Marketing Services Platform, is the first enterprise marketing management (EMM) platform to incorporate three key marketing functions – database, digital and operational marketing – at both the database and application level, allowing marketers to design, plan, execute, analyze, report on and even budget for multi-channel campaigns using one workflow and a common user interface.
To view the Gartner Magic Quadrant for Enterprise Marketing Management, please click here. For more on Alterian, visit www.alterian.com |