Precision Marketing Solutions >> Cartesian 360° Program Audit >> Program Impact Measurement
Cartesian’s Program Impact Measurement tool evaluates the quantitative and qualitative impact of your loyalty program. Whether it is an existing loyalty program that needs to be evaluated or a new loyalty program where measurement metrics need to be put in place, the tool proves equally effective. Starting with sharply defined program objectives, the tool translates these into measurable outcomes and parameters, puts methodology in place to measure the results and executes the program measurement. In simple terms, it is a ‘mini’ version of our 360* Program Audit and focuses on the quantitative and qualitative impact of the program.
Cartesian’s Program Impact Measurement covers the following:
Deliverable
Program Impact Assessment Document
Modules also offered independently :-
Cartesian’s Program Impact Measurement tool evaluates the quantitative and qualitative impact of your loyalty program. Whether it is an existing loyalty program that needs to be evaluated or a new loyalty program where measurement metrics need to be put in place, the tool proves equally effective. Starting with sharply defined program objectives, the tool translates these into measurable outcomes and parameters, puts methodology in place to measure the results and executes the program measurement. In simple terms, it is a ‘mini’ version of our 360* Program Audit and focuses on the quantitative and qualitative impact of the program.
Cartesian’s Program Impact Measurement covers the following:
- Recap/Revisit of business and program objectives
- Translation of objectives into expected outcomes and measurable parameters/metrics
- Measurement Methodology
- Measurement of Impact – qualitative and quantitative
- Assessment and evaluation
Deliverable
Program Impact Assessment Document
Modules also offered independently :-
