Precision Marketing Solutions >> Cartesian 360° Program Audit >> Program Member Satisfaction
Cartesian’s Member Satisfaction tool evaluates member satisfaction with the loyalty program. As against a generic customer satisfaction survey, the tool focuses on satisfaction and dissatisfaction elements with loyalty program membership in particular. The tool is an efficient and effective way of identifying motivators and dissatisfiers with loyalty program features, benefits and processes.
Cartesian’s Member Satisfaction tool goes back to active and inactive members of your loyalty program to assess the following;
Deliverable
Member Satisfaction Survey Report
Modules also offered independently:-
Cartesian’s Member Satisfaction tool evaluates member satisfaction with the loyalty program. As against a generic customer satisfaction survey, the tool focuses on satisfaction and dissatisfaction elements with loyalty program membership in particular. The tool is an efficient and effective way of identifying motivators and dissatisfiers with loyalty program features, benefits and processes.
Cartesian’s Member Satisfaction tool goes back to active and inactive members of your loyalty program to assess the following;
- Overall satisfaction and dissatisfaction levels
- Specific feedback on every aspect of the loyalty program – enrolment, points/ rewards, benefits, recognition measures, events, communication, member services, processes, pride of membership, word-of-mouth etc
- Member comparison of program with competitive programs/ other loyalty programs – actual and perceived
Deliverable
Member Satisfaction Survey Report
Modules also offered independently:-
