Precision Marketing Solutions >> Program Implementation Blueprint

Once a loyalty program concept has been developed, it takes an enormous amount of detailing of tasks to get the program set for implementation and ready to get off the ground.
The Cartesian Program Implementation Blueprint is a tool just for this. It provides detailed implementation guidelines and schedule for - setup of operational processes of your loyalty program, developing the program software, creating user manuals for all touchpoints and outlining a systematic campaign management plan.
The product covers the following:  

• Operational process maps for each program activity with potential failures, corrective measures and success indicators
• User specification requirements, functional needs and loyalty program software requirements
• Testing, validation and deployment of program software
• Manuals for helpdesk, email, web and any other program touchpoint
• Program calendar and a systematic campaign management plan
  
  

Area	Process	Format/Tool
Business Understanding	Understand existing program through concept document and discussions with Program Manager Setting clear scope of work for program implementation Understanding existing/ past setup for program activities	One-to-One Meetings Scope of Work document
Process Documentation	Outlining list of required processes and detail each process with flow charts and process maps	Cartesian Process Maps
User needs; System Specifications Document	Gathering user specification requirements, defining functional needs and outlining software requirements; testing and validating software platform	System Specification Document format
Touchpoint Manuals	Developing manuals for helpdesk, email, web and any other program touchpoint	Cartesian Touchpoint Manual

Deliverables

• A complete report that covers :
• Process document
• User needs and software specifications document
• Touchpoint manuals
• Program Calendar
• Annual Campaign Management Plan

Modules also offered independently:-

• Cartesian Process Mapping
• Cartesian Loyalty System Specifications
• Cartesian Touchpoint Manuals